Resources

The COOL Difference: Why Advertising Needs Connected Intelligence

Activating and Optimizing Media in the AI Era

Adtech of Westeros

Maximizing Revenue: COOL Media’s SSP is one of Aditude’s Top 5 Demand Partners

How Freestar’s Premium Inventory, Paired with The COOL Company’s Exclusive Demand, Drove a 39% Performance Uplift and 7-Figure Revenue

Buca di Beppo: Personalized CTV Creative Across 36 Locations

The Top 10 Best Practices for Creating Effective CTV Ads

CTV vs. OTT: What’s The Difference?