Personalized Advertising
Everywhere
Create dynamically relevant CTV, video, display, and social ads—fast, seamless, and built to perform.
50% More Performance To Your Campaign
Key Metrics
DCO Scenarios
Geolocate audiences in real-time and personalized the ad based on their location.
Connect your advertising campaign to your data feeds, adapting ads in real-time based on the product availability, price and promotions.
Leverage weather data to tailor ads and capture attention by offering products/services aligned to current or predictive conditions.
Combine DCO technology with available user data such as publishers, audience segments, and browsing history to personalize ads based on user searches, profile, and visited or purchased products.
Leverage your customer knowledge and personalize your ads based on the data available in your CRM (Customer Relationship Management) or DMP (Data Management Platform) or CDP (Customer Data Platform).
Using publisher site data as an alternative to cookies.
Activate live scores, standings and other related sports data to tailor ads to audiences interests.
Automatically adapt the language, offer, or currency based on geolocation or browser language.
Adapt ad messaging based on the time of day or day of the week to drive urgency across audiences.
Conduct A/B tests across your ads or retargeting campaigns, testing different audiences, messages, visuals, offers, and calls-to-action.
Explore More
Connect creative to media and attribution to drive performance for national, regional and local campaigns.
Creative Automation
Create and scale high-impact creative faster—without sacrificing brand consistency.
Measurement & Attribution
See what’s working in real time with transparent measurement across media and creative.
Media Activation
Activate campaigns across channels with speed and precision—connecting creative, audiences, and spend in real time.
