We provide Mobile App Monetization
Earn more advertising revenue and access Google’s unrivaled demand to fill every impression and secure the best rates.
Trusted by top publishers, brands, and agencies
Our Services
Fast & Reliable Payments
Publisher funds are ring-fenced and we pride ourselves on paying our publishers reliably, on-time, every time. Twenty-five years without a missed payment and counting.
Responsive Support
Our fast and friendly support team is dedicated to keeping your ads and revenue flowing, letting you concentrate on building great apps.
Open Bidding & AdX For Apps
Get more bids for your app inventory without adding additional mediation partners using AdX for apps in combination with Open Bidding.
Competitive Revenue Share
Our competitive revenue share regularly improves as your revenues go up and our working relationship strengthens.
Publisher funds are ring-fenced and we pride ourselves on paying our publishers reliably, on-time, every time. Twenty-five years without a missed payment and counting.
Our fast and friendly support team is dedicated to keeping your ads and revenue flowing, letting you concentrate on building great apps.
Get more bids for your app inventory without adding additional mediation partners using AdX for apps in combination with Open Bidding.
Our competitive revenue share regularly improves as your revenues go up and our working relationship strengthens.
What is Mobile App Monetization?
Mobile app monetization refers to the process of converting app users into a revenue stream for a publisher. The most recognizable way of doing this would be requiring a purchase of the app from an app store to gain the ability to download it. Although, this is not the best option as fewer and fewer people are willing to purchase apps. That meant publishers needed to find a new and better way to monetize their apps.
The result has been mobile app monetization, where ads are bid on and displayed within an app, or purchases are made in-app. It depends on the publisher and their app to know what strategy would work best, as some types of apps are more suited for certain types of monetization strategies. A few of the most popular and recognizable app ad types are banner, interstitial, native, and reward ads.
We Are Google Certified Publishing Partners
Be confident in the partner you work with. COOL Media has been a Google Certified Publisher Partner since 2016, and brings years of monetization experience working within the Google ad ecosystem. We’ve carried that trust and expertise over to all our video offerings.
Pivot To Video
We offer a whole host of solutions for your video-ad content. Advertise in-page with our custom widgets, which work to your specifications and are mobile-compatible out of the box. Or see what makes us a leading partner for CTV advertising, with our new menu of CTV, DOOH, and OTT advertising options.
Display Advertising
Banner ads are one of the tried-and-tested ways to monetize your website, for good reason. COOL Media has been an industry leader since 1996, and we know every trick, tweak, or test to ensure that your ads are netting you the best CPMs available from minute to minute. Every decision comes with decades of experience behind it, and a crew of our experts helping you along the way.
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