{"id":7182,"date":"2023-01-31T14:53:08","date_gmt":"2023-01-31T14:53:08","guid":{"rendered":"https:\/\/oko.uk\/?p=7182"},"modified":"2023-01-31T14:53:08","modified_gmt":"2023-01-31T14:53:08","slug":"whats-the-best-google-certified-publishing-partner-for-you","status":"publish","type":"post","link":"https:\/\/cool.co\/supply-side-platform-home\/whats-the-best-google-certified-publishing-partner-for-you\/","title":{"rendered":"What&#8217;s the Best Google Certified Publishing Partner for You?"},"content":{"rendered":"<p><span style=\"font-weight: 400\">As a web publisher, you are likely looking forward to spending your time promoting your passions and developing clout within your niche while earning profits from your site. In order to achieve those goals through <\/span><a href=\"https:\/\/oko.uk\/website-monetization\"><span style=\"font-weight: 400\">website monetization<\/span><\/a><span style=\"font-weight: 400\">, it\u2019s important to establish a system for building an audience, driving up traffic, and earning key ad impressions without sacrificing the integrity of your brand.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">But this can keep you away from the tasks you enjoy and busy your schedule with increasingly technical demands. Instead of handling everything as a solo venture, it might be a good idea to partner with web monetization experts who can handle this demand for you.<\/span><\/p>\n<p><span style=\"font-weight: 400\">The most efficient way to hit the ground running and garner success right off the bat is to work with a Google Certified Publishing Partner who offers a fully managed web monetization plan. Not only can digital ad experts ensure that you win the best bids and drive growth that is important to you, but they can also assist you with the more technical parts of web monetization, which frees up your time to work on the things you love most.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">A good <\/span><a href=\"https:\/\/oko.uk\/topic\/gcpp\"><span style=\"font-weight: 400\">Google Certified Publishing Partner<\/span><\/a><span style=\"font-weight: 400\"> should help you with development, ad operations, and demand partner management while you can work on additional business operations. Below, we will talk about some of the <\/span><span style=\"font-weight: 400\">best Google Certified Publishing Partner<\/span><span style=\"font-weight: 400\">s on the market today, give you a <\/span><span style=\"font-weight: 400\">Google Certified Partners list<\/span><span style=\"font-weight: 400\">, and go over some <\/span><span style=\"font-weight: 400\">Google Partner requirements<\/span><span style=\"font-weight: 400\"> to help you find out what partner will provide the perfect solution for you.\u00a0<\/span><\/p>\n<h2><b>What Do Google Certified Publishing Partners Do?<\/b><span style=\"font-weight: 400\">\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400\">A Google Certified Publishing Partner is someone who has been officially certified by <\/span><a href=\"https:\/\/www.google.com\/ads\/publisher\/partners\/\"><span style=\"font-weight: 400\">Google<\/span><\/a><span style=\"font-weight: 400\"> as an organization with top expertise in web monetization. Those who are selected to be Google Certified Publishing Partners gain access to the world\u2019s best and most exclusive tools, products, and customized solutions to help publishers achieve programmatic success.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Currently, over <\/span><a href=\"https:\/\/blog.google\/products\/admanager\/find-right-certified-publishing-partner-your-monetization-needs\/\"><span style=\"font-weight: 400\">50,000<\/span><\/a><span style=\"font-weight: 400\"> publishers are able to access the innovative services developed by Google Certified Publishing Partners. This includes, but is not limited to, tools and solutions such as:\u00a0<\/span><b><\/b><\/p>\n<ul>\n<li><b>Web monetization <\/b><span style=\"font-weight: 400\">and associated tools that help publishers earn higher profits<\/span><\/li>\n<li><b>Google Ad Manager, AdMob, <\/b><span style=\"font-weight: 400\">and <\/span><b>AdSense <\/b><span style=\"font-weight: 400\">as just a few of the many accessible tools available to publishers partnering with a GCPP<\/span><\/li>\n<li><b>Focused monetization support <\/b><span style=\"font-weight: 400\">for specific areas such as mobile ads, app advertising, video ads, and other customized formats<\/span><\/li>\n<li><b>User acquisition services <\/b><span style=\"font-weight: 400\">to help publishers increase traffic and ad engagement<\/span><\/li>\n<li><b>Full management <\/b><span style=\"font-weight: 400\">of your ad inventory, bidding and buying, and other content needs\u00a0<\/span><\/li>\n<li><b>Additional products <\/b><span style=\"font-weight: 400\">that are customized to suit the needs of your website while contributing to the potential for growth\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">It is easy to find out which ad management companies and platforms are Google Certified Publishing Partners. Just look for the <\/span><a href=\"https:\/\/oko.uk\/ourstory\"><span style=\"font-weight: 400\">GCPP official badge<\/span><\/a><span style=\"font-weight: 400\"> on the website of your preferred management solution and feel free to ask about the exclusive services and tools they can provide.\u00a0<\/span><\/p>\n<h2><b>Why Publishers Need a GCPP to Drive Monetization Success<\/b><span style=\"font-weight: 400\">\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400\">Google employees are industry leaders in purporting web monetization knowledge, innovating new strategies and techniques to make programmatic success a breeze. According to Google, these trusted experts can help \u201cwith everything from <\/span><a href=\"https:\/\/www.google.com\/ads\/publisher\/partners\/?utm_source=admanager&amp;utm_medium=website&amp;utm_campaign=admanagerarticle\"><span style=\"font-weight: 400\">growing your ad revenue to strategizing across many areas<\/span><\/a><span style=\"font-weight: 400\"> including setup, optimization, and maintenance\u201d. Google assigns its own experts to be lifelong partners of every individual publisher, putting their own time and care into building up the success of the business.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">After partnering with an individual expert, Google Certified Publishing Partner platforms will curate a custom solution including integral services like:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Constant content moderation\u00a0<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Ad customization<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Full ad management including implementation, testing, and metrics\u00a0<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Web and mobile app monetization\u00a0<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Video and interactive ad monetization solutions\u00a0<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Strategization for user acquisition, engagement, and re-engagement\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">The <\/span><span style=\"font-weight: 400\">best Google Certified Publishing Partner<\/span><span style=\"font-weight: 400\"> has completed the list of <\/span><span style=\"font-weight: 400\">Google partner requirements<\/span><span style=\"font-weight: 400\">, which asks organizations to prove their expertise in a number of technical areas. After a careful vetting process and the passing of exams, the organization will be given a partner certificate by Google alongside an official badge that they can use on their site.\u00a0\u00a0<\/span><\/p>\n<h2><b>Google Certified Partners List: Find the Right GCPP for You<\/b><span style=\"font-weight: 400\">\u00a0<\/span><span style=\"font-weight: 400\">\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400\">Google provides its own<\/span> <a href=\"https:\/\/www.google.com\/ads\/publisher\/partners\/find-a-partner\/#!?modal_active=none\"><span style=\"font-weight: 400\">Google Certified Partners list<\/span><\/a><span style=\"font-weight: 400\"> to help individual publishers hone in on a fine selection of experts that can help you drive up success across all of your platforms. Here at OKO, we have narrowed down the list even further to include three of the <\/span><span style=\"font-weight: 400\">best Google Certified Publishing Partner<\/span><span style=\"font-weight: 400\"> Program participants that can help you monetize and build up every part of your publishing site.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400\">1. OKO<\/span><\/h2>\n<p><span style=\"font-weight: 400\">OKO offers a full-service ad management platform with a number of key features to help you grow your business the right way. We offer the normal range of exclusive services and tools that you\u2019ll find with any GCPP, plus the added benefit of being a <\/span><a href=\"https:\/\/oko.uk\/adx\"><span style=\"font-weight: 400\">Google AdX Partner<\/span><\/a><span style=\"font-weight: 400\">. This allows us to grant you access to the Google Ad Exchange, the best and biggest platform for all of your ad management needs.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">With over 25 years of experience boosting businesses online through ad and app monetization, OKO knows what it takes to help publishers remain on top. Our services are vast but transparent, telling you exactly what kind of value you will earn by partnering with our professional services.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400\">2. Publift<\/span><\/h2>\n<p><span style=\"font-weight: 400\">One of the most well-known monetization partners, Publift has been a Google Certified Publishing Partner for quite some time. As one of the most lauded GCPPs, Publift offers a wide variety of tools and services with a focus on ad placement and ad server assistance. By using advanced machine learning solutions and custom data analytics, Publift has grown to boast a <\/span><a href=\"https:\/\/cloud.google.com\/customers\/publift\"><span style=\"font-weight: 400\">55% revenue boost on average per client<\/span><\/a><span style=\"font-weight: 400\"> since becoming a GCPP.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400\">3.\u00a0 Sovrn<\/span><\/h2>\n<p><span style=\"font-weight: 400\">Another highly regarded revenue-boosting platform for publishers, Sovrn is a top dog in the GCPP world. Beyond offering customized tools, Sovrn also acts as a consultation service to help publishers find the best ways to optimize, secure, and distribute their monetization efforts. As an incredibly fast-growing business, Sovrn is on a mission to grow larger by acquiring other GCPPs and offering a mega service to a wide variety of publishers.\u00a0<\/span><\/p>\n<h2><b>Learn More About OKO and the Google Certified Publishing Partner Program<\/b><span style=\"font-weight: 400\">\u00a0<\/span><span style=\"font-weight: 400\">\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400\">When it comes to looking for the <\/span><span style=\"font-weight: 400\">best Google Certified Publishing Partner<\/span><span style=\"font-weight: 400\">, OKO is your number-one solution for any and all monetization efforts. We have walked with you, looking at what makes the partners on the market today, providing a <\/span><span style=\"font-weight: 400\">Google Certified Partners list<\/span><span style=\"font-weight: 400\">, as well as going over <\/span><span style=\"font-weight: 400\">Google Partner requirements<\/span><span style=\"font-weight: 400\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Whether you are looking to connect to the vast network of Google AdX for the first time or you need some professional assistance moderating constant content for your mobile and online spaces, our partnered Google experts are here to help. Get set up with a tailor-made, full ad management platform that uses exclusive first-party insights to drive monetization success. Learn more by <\/span><a href=\"https:\/\/oko.uk\/contact\"><span style=\"font-weight: 400\">contacting us online<\/span><\/a><span style=\"font-weight: 400\"> or by visiting one of our international offices today.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Interested in learning more? Learn about<\/span> <a href=\"https:\/\/oko.uk\/blog\/how-to-get-adx\"><span style=\"font-weight: 400\">how to access Google\u2019s Ad Exchange<\/span><\/a><span style=\"font-weight: 400\"> and <\/span><a href=\"https:\/\/oko.uk\/blog\/the-complexities-of-mobile-ad-fraud-what-is-it\"><span style=\"font-weight: 400\">the complexities of mobile ad fraud<\/span><\/a><span style=\"font-weight: 400\"> from our team of experts.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As a web publisher, you are likely looking forward to spending your time promoting your passions and developing clout within your niche while earning<\/p>\n","protected":false},"author":1,"featured_media":9235,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-7182","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tips"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What&#039;s the Best Google Certified Publishing Partner for You? 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