{"id":4757,"date":"2019-10-18T17:31:25","date_gmt":"2019-10-18T16:31:25","guid":{"rendered":"https:\/\/oko.uk\/?p=4757"},"modified":"2019-10-18T17:31:25","modified_gmt":"2019-10-18T16:31:25","slug":"adsense-facts","status":"publish","type":"post","link":"https:\/\/cool.co\/supply-side-platform-home\/adsense-facts\/","title":{"rendered":"13 Google AdSense Facts and Statistics"},"content":{"rendered":"

AdSense is Google\u2019s flagship monetisation product, offering a turn-key way for websites of all sizes to begin to earn money from ads. Its simplicity has positioned it as the most widely used publisher monetization model. As such, we have created a list of 13 surprising AdSense<\/a> facts that you probably didn’t know about.<\/p>\n

\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
\"2003\"<\/th>\nAdSense<\/a> launched on 18th June 2003<\/a> and since then has been helping websites of all sizes to earn money by serving ads.<\/td>\n<\/tr>\n
\"108\"<\/th>\nMore than 38 million websites worldwide use AdSense<\/td>\n<\/tr>\n
\"$24.1\"<\/th>\nIn Q3 of 2018, 87% of Google’s total revenue came from advertising, equating to a staggering $24.1 billion<\/td>\n<\/tr>\n
\"68\"<\/th>\nAdSense publishers earn 68% of the revenue generated from every ad click, whilst Google retains 32%<\/td>\n<\/tr>\n
\"63\"<\/th>\nThe average Cost Per Click on the Display Network is $0.63, meaning that on average publishers earn $0.43 per click<\/td>\n<\/tr>\n
\"6b\"<\/th>\nThe Google Display Network, including AdSense and Google owned properties, serves 6 billion impressions per day<\/td>\n<\/tr>\n
\"04\"<\/th>\nThe average Click-Through Rate for ads served on the Google Display Network is 0.4%<\/td>\n<\/tr>\n
\"2m\"<\/th>\nIn 2015, it was estimated that AdSense gave publishers access to 2 million active advertisers across the globe<\/td>\n<\/tr>\n
\"46\"<\/th>\nGoogle AdSense supports ad-serving in 46 different languages<\/td>\n<\/tr>\n
\"734\"<\/th>\nIn 2018, 734,000 publishers were removed from AdSense as part of their quality control measures<\/td>\n<\/tr>\n
\"450\"<\/th>\nAdSense shows ads from 450 categories, including 16 that are deemed sensitive or restricted<\/td>\n<\/tr>\n
\"10b\"<\/th>\nEvery year, Google pays over $10 billion to its publishers<\/td>\n<\/tr>\n
\"51\"<\/th>\nAdSense can pay publishers in their choice of 51 currencies<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n

Sources :<\/p>\n

\n
    \n
  1. https:\/\/oko.uk\/blog\/the-history-of-online-advertising<\/li>\n
  2. https:\/\/trends.builtwith.com\/ads\/Google-Adsense<\/li>\n
  3. https:\/\/en.wikipedia.org\/wiki\/Mediabot<\/li>\n
  4. https:\/\/www.investopedia.com\/articles\/investing\/020515\/business-google.asp<\/li>\n
  5. https:\/\/support.google.com\/adsense\/answer\/180195?hl=en-GB<\/li>\n
  6. https:\/\/www.wordstream.com\/blog\/ws\/2018\/07\/19\/advertising-statistics<\/li>\n
  7. Comscore<\/li>\n
  8. https:\/\/blog.hubspot.com\/agency\/google-adwords-benchmark-data<\/li>\n
  9. https:\/\/www.businessinsider.com\/macquarie-research-facebook-google-and-twitter-number-of-advertisers-2015-2?r=US&IR=T<\/li>\n
  10. https:\/\/support.google.com\/adsense\/answer\/9727?hl=en<\/li>\n
  11. https:\/\/expandedramblings.com\/index.php\/google-advertising-statistics\/<\/li>\n
  12. https:\/\/expandedramblings.com\/index.php\/google-advertising-statistics\/<\/li>\n
  13. https:\/\/support.google.com\/adsense\/answer\/3016459?visit_id=637070043485320207-1598488038&hl=en-GB&ref_topic=23398&rd=1<\/li>\n
  14. https:\/\/www.semrush.com\/blog\/what-is-google-adsense-and-how-to-make-money-with-it\/<\/li>\n
  15. https:\/\/support.google.com\/adsense\/?hl=en-GB#topic=3373519<\/li>\n<\/ol>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    AdSense is Google\u2019s flagship monetisation product, offering a turn-key way for websites of all sizes to begin to earn money from ads. Its simplicity<\/p>\n","protected":false},"author":1,"featured_media":9207,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[2],"tags":[13],"class_list":["post-4757","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tips","tag-adsense"],"acf":[],"yoast_head":"\nAdSense in Numbers : Google AdSense Facts and Stats | OKO<\/title>\n<meta name=\"description\" content=\"AdSense is Google\u2019s flagship monetisation product, offering a turn-key way for websites of all sizes to begin to earn money from ads\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cool.co\/supply-side-platform-home\/adsense-facts\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" 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